Ikaria Beauty
Project overview
A clean skincare line by TV journalist Debbie Matenopoulos, rooted in her Greek heritage and California lifestyle.
Services
Branding
Packaging
Client
Debbie Matenopoulos
Industry
Beauty
Year
2022
Challenge
As a new brand entering a crowded clean beauty market, Ikaria Beauty needed a distinct, credible identity that translated its natural, hypoallergenic formulations and heritage story into a cohesive visual language.
Outcome
The result is a cohesive brand identity and packaging system that captures Ikaria Beauty's story at launch, giving it a distinct presence in the clean beauty space.
View more work.
